43-44 s.h. — BUS 3540, SMA 1010, SMA 1100,
SMA 2010, SMA 2250, SMA 3210, SMA 3220, SMA 3400, SMA 3450, SMA 3500,
SMA 4210, SMA 4220, SMA 4230, SMA 4250, SMA 450, and SMA 4900.
Sport Management Courses
1010 INTRODUCTION TO SPORT MANAGEMENT (3 s.h.)
Investigation of career opportunities in the Sport Management industry
and the qualifications and responsibilities associated with them. Attention
will be given to the issues facing sport. The development of effective
communication skills, both written and oral will be emphasized through
class presentations and written assignments. This course is offered
every fall and spring semester.
SMA 1100 PRACTICUM IN SPORT
MANAGEMENT (1-2 s.h.)
This course will allow students to bridge the gap between classroom
learning and practical application in a sport setting. Each major must
complete this 30-hour (per 1 s.h.) practicum experience working in the
Methodist University Athletics Department. This practicum must be completed
before a student can participate in an internship. Prerequisite: Sophomore
standing. This course is offered every fall and spring semester.
SMA 1700, 2700, 3700 INTERNSHIP
I, II, III (1s.h. each)
Experiential learning in all aspects of Sport Management is acquired
through three internships at a sport facility, organization, or businesses
affiliated with sport and entertainment. The student is assigned duties
and responsibilities approved by the faculty member and the assigned
field site supervisor that focus on marketing, sales, personnel management,
budgeting, public relations, and risk management. This course is offered
SMA 2010 HISTORY OF SPORT (3 s.h.)
This course focuses on the evolution of sport within the United States
and how it compares and contrasts with the development of sport around
the world. Topics include development, youth sport, collegiate athletics,
professional sports leagues, international competition, culture, race,
and gender. This course is offered every spring semester.
SMA 2250 SPORT GOVERNANCE (3 s.h.)
The course is designed to expose the student to various governing bodies
in professional and amateur sport. Students will study the organizational
structure and policy functions of various governing entities. There
will be an examination of sport as a cultural product and the relationships
within sport affecting sport organizational structures with emphasis
given to the dynamics of sport organizations in professional, collegiate,
scholastic, recreational and corporate settings as they relate to mission,
strategic planning, and the development of human resources. This course
will introduce students to the constitutions and by-laws of various
agencies governing sport at various levels. This course is offered every
SMA 3210 SPORT SOCIOLOGY (3 s.h.)
With particular emphasis on business ethics and American culture, the
study of sport from a social perspective taking into account factors
of corporate influence and other forms of dominant ideology over race,
gender, religion, nationalism, history, and philosophy as they relate
to the growth and development of the sport experience. The student may
choose to take one of the following courses in lieu of SMA 3210 (CONCENTRATION
AND MINOR ONLY. SMA 3210 IS REQUIRED FOR MAJOR): BUS 3360 Domestic Business
Experience, BUS 4850 Dartfish Tagging, BUS 4850 Business Negotiations,
BUS 4850 Sport Economics, MKT 4850 Marketing Technology Management,
or SMA 4850 Sport Tourism. This course is offered every fall semester.
SMA 3220 EVENT/FACILITY MANAGEMENT
The management of sports events and facilities as a business is covered.
Planning, operating, and marketing an actual event will be the main
focus of the course. This course is offered every spring semester.
SMA 3360 DOMESTIC BUSINESS EXPERIENCE
An American Business is a dynamic process that brings together people,
consumers, technology, natural resources and human initiative in a constantly
changing and competitive environment. To understand the framework in
which a business operates, students will travel for an exploration and
learning opportunity from the business. This course will require research
and class time at an off-site location as selected by the Professor
of record. An additional fee will apply to cover the costs of travel
and lodging. Travel for student conferences and conventions is prohibited
as part of this course. Permission of the Instructor.
SMA 3400 SPORT ETHICS (3 s.h.)
This course will explore the concepts of ethical decision making processes
as applied to issues found in sport settings. Areas such as fair play,
equitable opportunity, exclusive membership policies, health and wellness
concerns, and others will be explored. In particular, students will
be exposed to concepts of morality and theories of ethical thought while
developing a personal philosophy of social responsibility and professional
codes of ethics. This course will focus on the ethical issues impacting
sport organization policy formation and practice. Prerequisite: SMA
1010. This course is offered every fall semester.
SMA 3450 SPORT TOURISM (3 s.h.)
This course introduces students to the nature, structure, and complexity
of the sport tourism industry. Topics covered include: economic, sociocultural
and environmental impacts, motivations, marketing, and development principles.
This course is offered every fall semester.
SMA 3500 SPORT ECONOMICS (3 s.h.)
This course applies economic principles to sports. Economic models from
industrial organization, public finance, labor economics, game theory,
macroeconomics, and other fields of economics are used to gain a better
understanding of sports and the modern sports industry. This course
is offered odd years spring semester.
SMA 4210 SPORT MARKETING (3 s.h.)
Students investigate existing marketing practices of business related
to sports and conduct themselves as marketing consultants. The student
will investigate these companies to assess the effectiveness of the
organization’s marketing practices, marketing objectives, strategic
planning processes, target markets, products and services, promotions,
planning, pricing, and distribution methods. Prerequisite: MKT 2510.
This course if offered every fall semester.
SMA 4220 SPORT ADMINISTRATION
A capstone course that engages the student to apply their experiences
and knowledge from internships and business and sport management course
work to plan and manage a major event near the end of the semester.
. Attention will be given to understand how managers seek and obtain
funding for their sport organizations, their influence on decision –making
and action in sport related business. Prerequisites: junior status or
permission of the instructor. This course is offered every spring.
SMA 4230 SPORT SALES AND PROMOTIONS
The business of sport requires individuals to sell and promote a variety
of products and services. The purpose of this course is to examine the
practical application with regard to sales and promotions in sport.
With the development of an understanding of foundational concepts, students
will be challenged to examine and practice a variety of sales and promotional
strategies. This course is offered every even spring semester.
SMA 4250 SPORT FINANCE (3 s.h.)
This course covers basic principles of finance as they relate to sports.
Emphasis is placed on current practices and issues relating to funding,
budgeting, and revenue acquisition in sports through private and public
means. Topics include taxing and borrowing, ticket sales, concessions,
broadcast sales, and sponsorship. The course includes an introduction
to collection and analysis of sports business data. Prerequisites: ACC
2510 and ECO 2610 or ECO 2620. This course is offered every fall semester.
SMA 4500 CAPSTONE IN SPORT MANAGEMENT
SMA 4500 is intended to be a capstone course for the Methodist University
Sport Management Program. The primary objective of this course is to
introduce students to the analysis of management and league problems
and decisions facing sport managers and business leaders. In addition
to the formulating strategies, this course will focus on implementation
issues. Prerequisite: senior status. This course is offered every spring
SMA 4850 SPECIAL TOPICS: SPORT
MANAGEMENT (1-3 s.h.)
Study of special topics of critical, contemporary concern in Sport Management.
Prerequisite: permission of the instructor. This course is offered as
SMA 4900 INTERNSHIP IN SPORT
MANAGEMENT (6 s.h.)
This course provides students with an opportunity for an in-depth work
experience at an approved sport management internship site. Students
are expected to acquire relevant skills and develop a professional network
in order to prepare for entry-level employment in the sport marketplace.
The course is repeatable for up to 6 credit hours. Prerequisites: junior
status or consent of instructor. This course is every offered every
SMA 4990 INDEPENDENT STUDY IN
SPORT MANAGEMENT (TBA)
An opportunity for a well-qualified, upper-division student to engage
in special research in his/her major. Requires approval by the faculty
advisor, the supervising professor, the department chair, and the school
dean before approval by the Vice President for Academic Affairs. Credit
to be determined.