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MU Home » Academics » Reeves School of Business

Reeves School of Business Community Engagement Projects

"I believe we all have a journey; the Methodist University Journey is about embracing experiences outside of the classroom that prepare students for a productive career, and a life of meaning and purpose. These are things that I am passionate about, and I always say, choose your passion first, and success will follow."

Dr. Ben E. Hancock Jr.



Fayetteville Regional Chamber (2012-13)

Students from Dr. Kim Scruton's management classes worked closely with Chamber President, Doug Peters, and Chamber staff to analyse and recommend improvements to membership building and retention strategies. Using comparative analysis from similar chambers of commerce around the country, the team made several key recommendations for functional and strategic improvements.


Fayetteville Publishing Company (Spring 2013)

Students from Prof. Dena Breece's ACC 4910 class conducted an internal controls audit of the Fayetteville Publishing Company, the publisher of the The Fayetteville Observer newspaper. Students conducted entrance and exit conferences with company staff to review the effectiveness of existing controls.

Professor Breece with students from ACC 4910 at the Fayetteville Observer offices.



Cameo Theatre (Spring 2013)

Chamber of Commerce referral - Six students in Dr. Kendrick's MKT 4700 class developed a marketing plan for the owners of the Cameo Theatre. The goal was to build their audience and increase awareness of the theatre in a wider community.


Volunteer Income Tax Assistance (Spring 2013)

Federal Income Tax II class completed Volunteer Income Tax Assistance (VITA) training through the Internal Revenue Service. The students used that training to serve as volunteer income tax preparers at Cumberland Community Action Program in downtown Fayetteville. All together, students volunteered over 100 hours and helped dozens of clients complete and file their 2012 income tax returns. 

NC Department of Commerce (Spring 2013)

Greg Combs’ SMA 4850 Class (Sport Tourism) created economic impact surveys for the North Carolina Amateur Sports Commission and the North Carolina Department of Commerce Division of Tourism, Film, and Sports Development.